Brands that trust us!
Our Aproach To Video Creatives Helps You Scale 📈.
It's that simple
These are some of our success stories:
Case Study #2 ‒ Supplement brand
Scaling into profits, improving the ROAS by 20% by introducing video ad creatives.
In just four months of working with this supplement brand, we boosted their ROAS by 20% by introducing direct-response video creatives. The key was tapping into a slightly different target audience using videos to sell products faster and increase AOV. Overall, sales doubled, CPA dropped by $10, and ROAS improved by 20% while scaling to $3M.
✅ Unlocked a new audience segment with video creatives, driving higher conversions and AOV.
✅ Reduced CPA allowed for efficient scaling without significantly increasing ad spend.
Our highly engaging ads that actually sell your products!
Data‒backed creative production for ultimate creative optimisation!
We use creative advertising data to continuously improve your advertisements, resulting in higher ROAS every month! Testing until perfection is our mantra and we don't stop until your ads are fully optimised, here is how we do it!
Sourcing UGC actors
We train and source UGC creators to ensure quality and streamlined communication.
Providing you with UGCs that reflect your target audience in order to be convincing and relatable!
Writing Scripts
Our copywriters are trained in direct response marketing and understand how to use persuasion techniques to smoothly convince your customers to make the purchase.
Video editing
Last chain of defence when it comes to the ad production process is video editing. This is why all our editors are direct response trained and understand how to use marketing and persuasion to keep your user engaged and interested.
Analysis
We closely monitor the performance of your creatives and make sure to use the information we get to make better ads every single month. Ultimate creative optimisation!
Why "HookMasters"
We decided to tackle and master the hardest task that every advertiser faces‒ How to hook your viewer to watch the entire video.
Our arsenal of hook tactics includes pattern interrupts, shocking visuals, strong pain points, bold claims, loud/strange noises and many more.
Our arsenal of hook tactics includes pattern interrupts, shocking visuals, strong pain points, bold claims, loud/strange noises and many more.
Things you might want to ask
What are ad concepts and hook variations?
An ad concept is an overarching “Big Idea” that captures audience interest, influences their emotional response and inspires them to take action. It's essentially the main message of the ad.
A hook is the first few seconds of the ad. It's also called the "scroll-stopper". We deliver each ad with 3 different hooks, so you can A/B test different ways of capturing your audience's attention while still conveying the same overall message.
This will allow you to test multiple ad concepts, and drill down to further iterate on optimize your ad creative for performance.
Do you offer revisions?
We want to make sure you are 100% satisfied with our service, therefore you have unlimited revisions on everything post-production.
Why is it important to invest in ad creation?
Research by Nielsen Catalina Solutions suggests that creative impact explains up to 50% of ad results variance, and yet most agencies and media buyers focus their efforts on media buying tactics and overlook the importance of ad creatives.
Percent sales contribution by advertising element:
Context 2%
Recency 5%
Targeting 9%
Brand 15%
Reach 22%
Creative 47%
You now have a UGC studio and a team of performance design experts on demand. Getting better ad creatives to boost your ROAs has never been easier.
Can I send you the scripts for the video ads?
Absolutely. If you have a very specific brief or a detailed script you would like us to use, we will bring your vision to life.
GOT YOU HOOKED? TALK TO US!
